Today in Creepy Privacy Policies… Samsung Smart TV’s Eavesdropping

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You might be wanting to go to another room if you don’t want Samsung’s Smart TV’s to record your personal conversations. They don’t just respond to your commands – they will also tell a third party what you’re saying while you sit in from of them.

Some sharp-eyed people have spotted this curious addition to the Privacy Policy: “To provide you the Voice Recognition feature, some voice commands may be transmitted (along with information about your device, including device identifiers) to a third-party service that converts speech to text or to the extent necessary to provide the Voice Recognition features to you.”

So far, so mostly-reasonable: if a TV had enough CPU grunt to do voice recognition it could push the price into nasty territory. A cloud-assist feature could be messy, but not terrifying, not least because bigger samples will probably make for bigger improvements in voice recognition. Next comes the admission that “In addition, Samsung may collect and your device may capture voice commands and associated texts so that we can provide you with Voice Recognition features and evaluate and improve the features.”

That’s far less comfortable, as it suggests Samsung can identify individuals. If it’s matching MAC addresses, that’s not terrifying. If it depends on logins … yikes! Samsung can identify you and the stuff you say to your TV!

It gets worse in this final sentence:

“Please be aware that if your spoken words include personal or other sensitive information, that information will be among the data captured and transmitted to a third party through your use of Voice Recognition.” And let’s not even begin to ponder how the sets’ cameras and fitness services might use that data, or the conclusions they would draw, if a program moves to amorous activity on the sofa.

Worse still, this all happens even if you don’t turn voice recognition on, as Samsung says: “If you do not enable Voice Recognition, you will not be able to use interactive voice recognition features, although you may be able to control your TV using certain predefined voice commands. While Samsung will not collect your spoken word, Samsung may still collect associated texts and other usage data so that we can evaluate the performance of the feature and improve it.”

Samsung’s responded to widespread discussion of its privacy policy be insisting the data it collects is encrypted and cannot be accessed or used by unauthorized parties. But of course Anthem Healthcare, Target, Sony (Pictures entertainment and the PlayStation arm) and a myriad others have all made similar pledges about the effectiveness of their security.

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