The Apple Watch, set to go on sale likely next month, will be Apple’s first venture into the smartwatch market and also its first new product category since the iPad made its debut in 2010. Introduced back in September, this gadget is expected to come with a number of new features and a wide selection of styles.
Apple has left many questions unanswered regarding features, price, battery and more. Full details will be revealed during the company’s Spring Forward press event today. Here’s what we expect to learn about the Apple Watch.
- App Development
Several big companies are reportedly planning to release apps for the Apple Watch on launch. Facebook, Instagram, Pinterest and Twitter are among them. Starwood Hotels & Resorts Worldwide’s app will be able to unlock hotel-room doors, and United Airlines plans to release an app to provide flight notifications.
- Battery Life
Apple CEO Tim Cook has said he expects the Apple Watch battery life to last all day. Beyond that, the company has remained mostly quiet. On the low end, the Apple Watch may last only 2.5 hours under constant active use. Combined passive and active use would bring the Watch closer to 19 hours. To stretch that, it may also ship with a feature called Power Reserve, which would reduce its power consumption and disable all features outside of timekeeping.
- Communication Methods
The Apple Watch will display notifications from apps and a paired iPhone. It will enable users to communicate in new ways, through heartbeats, Siri, sketches and Yo-style taps. Users will also be able to transfer messages, emails and calls from the Apple Watch to an iPhone for longer conversations.
- Health And Fitness Focus
The Apple Watch will come with a variety of health features at launch, including a built-in heart-rate sensor. It will be able to track various types of activity throughout the day, such as moving and exercising. And if a user is not standing up or walking around much, it can be set to provide a gentle nudge with a couple of vibrations.
The Apple Watch will start at $349 for the sport model, which features an aluminum case and Ion-X Glass for the touch screen, according to the company. But Apple hasn’t said where it plans to price the stainless steel-version and the 18-karat gold Apple Watch Edition, which both feature a sapphire screen. The steel model could come in at between $499 and $549. Estimates place the gold model anywhere between from $5,000 to $10,000.
- Watch Band Options
The Apple Watch will have a number of interchangeable bands available for purchase. Among the options are five colors of the fluoroelastomer band, eight leather bands and three steel bands. Prices for the bands are expected to fall between $49 and $99 for the fluoroelastomer and steel bands. If Apple introduces gold options, their prices could go into the thousands of dollars.
- Retail Store Changes
Apple is expected to make some changes to its retail stores when the Apple Watch launches, such as the introduction of glass display cases to create a more upscale buying experience such as a jewelry store. The Watch could also get its own retail space: Apple has been seen setting up displays in high-end department stores in Paris and London.